In the fast-paced world of e-commerce, timing and trust dictate success. When millions of users are hunting for the best deals during massive double-digit sales days like 9.9 and 10.10, your communication infrastructure can’t afford to blink.

ShopBack—the platform synonymous with maximizing rewards—needed a partner capable of delivering the right message at exactly the right time, across multiple global markets.

Why ShopBack Chose 8×8

To maintain their competitive edge, ShopBack required a platform that went beyond simple messaging. Here is how 8×8 delivered on their three core operational requirements:

• Deep Local Connections: Navigating the diverse rules, regulations, and compliance standards of different local markets without friction.
• Effortless Integration: A system that easily connects with ShopBack’s internal and external systems, bypassing the need for heavy engineering resources.
• A Future-Proof Roadmap: A “front-running” partner ready to grow alongside them and integrate future channels like Viber, LINE, and Zalo.

See how you can apply ShopBack’s blueprint to your own messaging strategy.