

See How PBCOM Accelerated Secure Banking with 8×8
This asset highlights how Philippine Bank of Communications (PBCOM), a universal bank in Manila with nearly 100 branches and a strong digital presence, partnered with 8×8 to modernise critical customer communications. The focus was on improving OTP delivery, operational messaging, and the overall speed and reliability of digital banking interactions.
What you’ll learn
- Why delayed OTP delivery was affecting transaction success and customer experience at PBCOM.
- How 8×8 SMS API helped deliver OTPs in 2–3 seconds.
- How automated SMS replaced slower, labour-intensive outbound calls for application error notifications.
- How the bank completed integration in less than three weeks, using its existing in-house messaging platform.
Why this matters
For banks, secure communication is not just an operational issue. It directly affects transaction completion, customer trust, and digital adoption. In the PBCOM story, rapid OTP delivery helped reduce failed logins, abandoned sessions, and customer frustration, while faster operational messaging improved internal efficiency and responsiveness.
Key outcomes featured
The 8×8 case study tied to this video highlights several business outcomes: faster transaction completion through near-instant OTPs, a significant drop in OTP-related complaints, improved account opening completion through timely notifications, and time savings from replacing manual calls with SMS alerts.

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